Micro MBA

Theory and Practice

Carolina Machado, J. Paulo Davim (Herausgeber)

Buch | Hardcover

XIII, 171 Seiten

2018
De Gruyter (Verlag)
978-3-11-048116-7 (ISBN)

Infos

Micro MBA focuses on accounting, economics, marketing, human resources, operations, finance and gives the "core" curriculum of subjects usually present in an MBA program. This book presents the key concepts to all those pursuing a managerial career in the technological and engineering industry on principles, strategies, models, techniques, methodologies and applications in the business area for non-economists.

Autor

Carolina Machado, University of Minho, Portugal; Paulo Davim, University of Aveiro, Portugal

Produkt-Details

• Erscheinungsdatum: 26.04.2018
• Co-Autor: Filomena Antunes Bràs, Gema Calleja Sanz, Gilda Hernandez-Maskivker, Jordi Olivella Nadal, Miguel L. Pinheiro, Ana Lúcia Rodrigues, Ana Raquel Sampaio de Sousa, David Starr-Glass
• Zusatzinfo: 3 b/w ill., 17 b/w tbl.
• Verlagsort: Berlin/Boston
• Sprache: englisch
• Maße: 170 x 240 mm
• Gewicht: 496 g
• Themenwelt: Medizin / Pharmazie ► Medizinische Fachgebiete
• Themenwelt: Technik
• Schlagworte: chemical engineering • Chemieingenieurwesen • Industrial Chemistry • Innovation Management • Innovationsmanagement • Master of business administration • Masters of Business Administration • Technologiemanagement • Technology Management.
• ISBN-10: 3-11-048116-2 / 3110481162
• ISBN-13: 978-3-11-048116-7 / 9783110481167
• Zustand: Neuware