Apparel Merchandising and Design

A Toolbox for Success

Dean Crosby, Madeleine Kirby (Autoren)

Buch | Softcover

352 Seiten

2016
McGraw Hill Higher Education (Verlag)
978-0-07-340305-2 (ISBN)

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Offers a basic approach to introducing students to the Photoshop program within a Fashion context. This book provides them with the tools to be able to create their own fashion croquis and lines of clothing and accessories. It includes the use of video presentations, online study, and CD-ROM instructions.

This book offers a very basic approach to introducing students to the Photoshop program within a Fashion context. It provides them with the tools to be able to create their own fashion croquis and lines of clothing and accessories. It is reality-based and includes the use of video presentations, online study, and CD-ROM instructions. It offers the knowledge and step-by-step training that will allow merchandisers and designers to demonstrate effective communication and critical thinking skills by creating inspiring concept boards, layouts, and color stories.

PART ONE: GETTING STARTED CHAPTER 1Work Tools CHAPTER 2Work Area CHAPTER 3Organizing CHAPTER 4Scanning CHAPTER 5Fashion Clip Art CHAPTER 6Text PART TWO: COMMUNITCATING THRUOUGH MERCHANDSISNIG AND DESIGN CHAPTER 7Visual Merchandising and Design CHAPTER 8Visually Thinking CHAPTER 9Color CHAPTER 10 Flats CHAPTER 11Croquis CHAPTER 12 Textiles PART THREE: FINISH WITH THE BEST SELLING BOOK CHAPTER 13Layout and Presentations CHAPTER 14Project One CHAPTER 15Project Two CHAPTER 16Project Three CHAPTER 17Project Four CHAPTER 18Project Five CHAPTER 19Project Six CHAPTER 20Project Seven

Erscheint lt. Verlag	1.2.2016
Verlagsort	London
Sprache	englisch
Maße	215 x 304 mm
Gewicht	4 g
Themenwelt	Kunst / Musik / Theater ► Design / Innenarchitektur / Mode
Themenwelt	Informatik ► Grafik / Design ► Digitale Bildverarbeitung
ISBN-10	0-07-340305-9 / 0073403059
ISBN-13	978-0-07-340305-2 / 9780073403052
Zustand	Neuware