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Designing Type - Karen Cheng

Designing Type

(Autor)

Buch | Softcover
232 Seiten
2006
Laurence King Publishing (Verlag)
978-1-85669-445-2 (ISBN)
CHF 43,60 inkl. MwSt
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Brings insight to the art and process of developing a typeface. Copiously illustrated with type specimens and diagrams demonstrating visual principles and letter construction, this book is useful for both experienced professionals and novice designers. It also analyses a range of classic and contemporary typefaces.
The lack of a specific and comprehensive guide to type design has long been a frustration for typographers, graphic designers and students. "Designing Type" finally addresses this important need - and brings new depth and insight to the art and process of developing a typeface. Copiously illustrated with type specimens and diagrams demonstrating visual principles and letter construction, the book discusses structure, optical compensation and legibility, with emphasis on the often overlooked systematic relationships between letters and shapes in a font. A wide range of classic and contemporary typefaces are analysed, and examples of student work, progress sketches and final type designs are used to demonstrate core issues. In the light of the rapidly broadening market for original and custom typefaces, "Designing Type" is a valuable reference for both experienced professionals and novice designers.

Karen Cheng is professor in the Visual Communication Design program at the University of Washington in Seattle, where she teaches type design and typography. An active practitioner, her design work has been published by the American institute of Graphic Arts (AIGA), Communication Arts, Print, Critique and ID Magazine.

Introduction; Design Process; Variables in Type Design; Parts of a Letter; Typeface Classification; Serif Capitals; Serif Lower Case; Sans Serif Capitals; Sans Serif Lower Case; Numbers; Punctuation; Diacritical Marks; Spacing; References; Index; Acknowledgements.

Erscheint lt. Verlag 8.5.2006
Zusatzinfo 200 col illus
Verlagsort London
Sprache englisch
Maße 216 x 280 mm
Gewicht 1200 g
Themenwelt Kunst / Musik / Theater Design / Innenarchitektur / Mode
Informatik Grafik / Design Desktop Publishing / Typographie
ISBN-10 1-85669-445-3 / 1856694453
ISBN-13 978-1-85669-445-2 / 9781856694452
Zustand Neuware
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