Entrepreneurial Strategies for the Internationalization and Digitalization of SMEs
IGI Global (Verlag)
979-8-3693-3518-5 (ISBN)
As small and medium-sized enterprises (SMEs) continue to grow and expand their operations globally, the choices around internationalization and digitalization have become increasingly crucial for business owners to consider. The challenges inherent in expanding operations globally and embracing digital technologies, which demand substantial investment and preparation, pose formidable obstacles. Furthermore, the prevailing mindset prioritizes profit maximization, neglecting the urgent need for environmentally concerned outputs. This critical juncture calls for a transformative solution that addresses the intricacies of international business and digital operations and champions sustainable practices for the future. Entrepreneurial Strategies for the Internationalization and Digitalization of SMEs is a comprehensive guide meticulously crafted to tackle the pressing issues SMEs face today. The book presents a nuanced exploration of internationalization and digitalization, unraveling concepts, methods, strategies, and models crucial for navigating this complex terrain. Through an innovative lens, it redefines entrepreneurship by intertwining it with green achievements, advocating for sustainable outcomes that resonate with the growing global call for environmental responsibility. The book serves as a compass for change, offering readers a robust reference for implementing transformative strategies and models aligned with the dual objectives of enhancing business operations and fostering environmental sustainability. Targeting a diverse audience comprising practitioners, academicians, students, business people, entrepreneurs, and policymakers, this book delves into recommended topics ranging from entrepreneurship and innovation to sustainability and family business dynamics. It empowers readers to reshape the narrative of SMEs, steering them toward a future where internationalization and digitalization drive profit and become catalysts for positive change and environmental stewardship. This book is not just a solution but a roadmap towards a sustainable and prosperous future for SMEs globally.
Ahmad Rafiki is currently as an Assistant Professor in the Faculty of Economics and Business of Universitas Medan Area, Indonesia. He obtained his BBA degree with a major of Marketing from MARA University of Technology and Masters in Management from International Islamic University of Malaysia. In March 2014, he awarded Doctor of Philosophy from Islamic Science University of Malaysia. He has published many chapters of books/authored books and articles related to Islamic management, entrepreneurship, SMEs, leadership and halal industry by International publishers such as IBA-MacMillan, IGI Global, Emerald Publishing, Springer, Routledge etc. He also became the editorial advisory board and reviewer in reputable publishers of Emerald and Elsevier. He just won as the Outstanding Reviewer of Literati Awards 2020 by Emerald Publishing.
| Erscheinungsdatum | 04.06.2024 |
|---|---|
| Verlagsort | Hershey |
| Sprache | englisch |
| Maße | 216 x 279 mm |
| Themenwelt | Mathematik / Informatik ► Informatik |
| Wirtschaft ► Betriebswirtschaft / Management ► Planung / Organisation | |
| Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management | |
| ISBN-13 | 979-8-3693-3518-5 / 9798369335185 |
| Zustand | Neuware |
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