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The New Typography - Jan Tschichold

The New Typography

(Autor)

Buch | Softcover
280 Seiten
1998 | New edition
University of California Press (Verlag)
978-0-520-07147-6 (ISBN)
CHF 37,50 inkl. MwSt
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This text is a theoretical document of Central European modernism between the World Wars and a source of working principles for the practising designer. This translation reflects Tschichold's original typography and design. It ranges from theoretical discussions of typography in the age of photography and mechanical standardization, to practical considerations in the design of business forms. The book should be of interest to designers, art historians, and all those concerned with the evolution of visual communication in the 20th century.

Jan Tschichold (1902-1974) worked as a typographer and teacher in Germany, Switzerland, and England. He became internationally known in 1925 with the publication of Elementary Typography, the first statement of constructivist graphic design principles. From 1946 to 1949 he lived in London and oversaw the typographic reform of Penguin Books. Ruari McLean, a Scottish typographer and scholar, is the author of Jan Tschichold: Typographer (1975). Robin Kinross is a London typographer and scholar and the author of Modern Typography: An Introduction (1993), Modern Typography: An Essay in Critical History and coauthor of Designing Books: Practice and Theory.

Erscheint lt. Verlag 30.11.1998
Reihe/Serie Weimar & Now: German Cultural Criticism ; 8
Einführung Robin Kinross
Übersetzer Ruari McLean
Zusatzinfo 110 b/w illustrations, 38 three-color illustrations
Verlagsort Berkerley
Sprache englisch
Maße 135 x 210 mm
Gewicht 458 g
Themenwelt Kunst / Musik / Theater Design / Innenarchitektur / Mode
Geisteswissenschaften Geschichte Regional- / Ländergeschichte
Informatik Grafik / Design Desktop Publishing / Typographie
Sozialwissenschaften
ISBN-10 0-520-07147-6 / 0520071476
ISBN-13 978-0-520-07147-6 / 9780520071476
Zustand Neuware
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