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Essentials of MIS plus Pearson MyLab MIS with Pearson eText, Global Edition - Kenneth Laudon, Jane Laudon

Essentials of MIS plus Pearson MyLab MIS with Pearson eText, Global Edition

Media-Kombination
2018 | 13th edition
Pearson Education Limited
978-1-292-25348-0 (ISBN)
CHF 106,55 inkl. MwSt
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This package includes MyLab.



For introductory courses in Information Systems or Management Information Systems.

This package includes Pearson MyLab MIS.



Connect essential MIS concepts to everyday life

Essentials of MIS is an in-depth look at how today's businesses use information technologies and systems to achieve their corporate objectives. Current real-world business cases illustrate how companies have identified, and ultimately solved, key business challenges using information systems and technologies. Through the use of Essentials of MIS, students will be able to participate in, and even lead, management discussions of information systems for a firm.



The 13th Edition consists of 12 chapters with hands-on projects that cover the most essential topics in MIS. In addition to the core text, this edition includes a Video Case Package consisting of 28 video case studies and 10 instructional videos to illustrate business uses of information systems, explain new technologies, and explore concepts. The knowledge and information in this book will be most valuable to students - regardless of major - throughout their business careers.



Reach every student by pairing this text with Pearson MyLab MIS

MyLab (TM) is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student.


Pearson MyLab MIS should only be purchased when required by an instructor. Please be sure you have the correct ISBN and Course ID. Instructors, contact your Pearson representative for more information.

Preface

 

I.  Information Systems in the Digital Age   

1. Business Information Systems in Your Career

2. Global E-business and Collaboration   

3. Achieving Competitive Advantage with Information Systems   

4. Ethical and Social Issues in Information Systems

 

II. Information Technology Infrastructure

5. IT Infrastructure: Hardware and Software

6. Foundations of Business Intelligence: Databases and Information Management  

7. Telecommunications, the Internet, and Wireless Technology   

8. Securing Information Systems

     

III. Key System Applications for the Digital Age 

9. Achieving Operational Excellence and Customer Intimacy: Enterprise Applications   

10. E-commerce: Digital Markets, Digital Goods

11. Improving Decision Making and Managing Knowledge  

 

IV. Building and Managing Systems

12. Building Information Systems and Managing Projects 

 

Glossary

Subject Index

Erscheint lt. Verlag 7.8.2018
Verlagsort Harlow
Sprache englisch
Maße 210 x 270 mm
Gewicht 1081 g
Themenwelt Mathematik / Informatik Mathematik Finanz- / Wirtschaftsmathematik
ISBN-10 1-292-25348-7 / 1292253487
ISBN-13 978-1-292-25348-0 / 9781292253480
Zustand Neuware
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