REVIEW COMMENT ANALYSIS FOR E-COMMERCE (eBook)

Rong Zhang, Aoying Zhou, Wenzhe Yu, Yifan Gao, Pingfu Chao (Autoren)

eBook Download: EPUB

2016
172 Seiten
World Scientific Publishing Company (Verlag)
978-981-310-007-7 (ISBN)

Infos

This book presents the recent achievements on the processing of representative user generated content (UGC) on E-commerce websites. This large size of UGC is valuable information for data mining to help customer/object profiling. It provides a comprehensive overview on the concept of customer credibility, object-oriented review summarization technology and content-based collaborative filtering algorithm. It covers a feedback mechanism which is designed to discover customer credibility, which is used to define the professional degree of review content; product-oriented review summarization for restaurants or trip arrangements, and introduced content-based collaborative filtering for product recommendation.

Produkt-Details

• Erscheint lt. Verlag: 27.6.2016
• Reihe/Serie: East China Normal University Scientific Reports
• Reihe/Serie: EAST CHINA NORMAL UNIVERSITY SCIENTIFIC REPORTS
• Verlagsort: SG
• Sprache: englisch
• Themenwelt: Informatik ► Datenbanken ► Data Warehouse / Data Mining
• Themenwelt: Mathematik / Informatik ► Informatik ► Web / Internet
• ISBN-10: 981-310-007-9 / 9813100079
• ISBN-13: 978-981-310-007-7 / 9789813100077