Finding Value in Data
O'Reilly Media (Verlag)
978-1-4919-5480-5 (ISBN)
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Companies have always sought to get value from the most venerated technical developments of their era. Now in the age of big data, companies are attempting to tap into its significant value by building data science teams. More crucial, however, is determining exactly what the team should focus on-and this is where many businesses falter and ultimately fail to truly realize value from data science. Even companies armed with big budgets and an arsenal of data science talent are not immune to stumbling and failing to identify exactly where to apply their armory for maximum business value. This practical book draws on years of research and consulting to outline a tried-and-tested process that enables companies to detect those high value, game-changing opportunities for data science. Supported by practical examples, this book serves as a valuable tool for both business leaders and those who have been tasked with putting together business cases for investments in data science.By the end of this book, you'll be able to: Follow a process that will help you identify where you can use data science to generate true value for your business Identify where you can use data science to generate true value for your business Understand how data science fits in your organization Quantify the size and potential of data science projects Provide value-generating focus for your data science teams
Mike Bugembe is a passionate big data evangelist, blogger, author, and executive advisor. He is motivated by helping business leaders understand the value that they can extract from the deluge of data that is being produced today. Bugembe is the Chief Analytics Officer at JustGiving.com, the world's leading social giving company, where in a short period he has successfully transformed the organization, establishing data and analytics as the lifeblood of the company. Using his process, he was able to identify opportunities for data science, build a team and launch a social giving product, based on data science, which has raised more than GBP20 million pounds of donations for good causes. Bugembe was recently named one of the top digital executives in the UK by The Guardian and won the award as the leading executive in the Big Data analytics space. His work has been mentioned in the bestselling book Predictive Analytics, and he is a contributing author in the book Big Data and Predictive Analytics.
| Verlagsort | Sebastopol |
|---|---|
| Sprache | englisch |
| Maße | 150 x 250 mm |
| Gewicht | 666 g |
| Themenwelt | Mathematik / Informatik ► Informatik ► Datenbanken |
| Informatik ► Office Programme ► Outlook | |
| Mathematik / Informatik ► Informatik ► Theorie / Studium | |
| Mathematik / Informatik ► Mathematik ► Finanz- / Wirtschaftsmathematik | |
| ISBN-10 | 1-4919-5480-9 / 1491954809 |
| ISBN-13 | 978-1-4919-5480-5 / 9781491954805 |
| Zustand | Neuware |
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