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M: Information Systems - Paige Baltzan

M: Information Systems

(Autor)

Buch | Softcover
272 Seiten
2014 | 3rd edition
McGraw-Hill Professional (Verlag)
978-0-07-337691-2 (ISBN)
CHF 139,95 inkl. MwSt
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Including hard-to-believe real examples, this title presents an approach that discusses various business initiatives first and how technology supports those initiatives second. It takes the difficult and often intangible MIS concepts, brings them down to the student's level, and applies them using a hands-on approach to reinforce the concepts.
•Batlzan; M: Information Systems is a visual, magazine format designed to engage your students from the start! Saturated with fascinating, sometimes hard-to-believe real examples will keep them reading throughout the course. Baltzan’s approach discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives drive technology choices in a corporation. Therefore, every discussion addresses the business needs first and addresses the technology that supports those needs second. This approach takes the difficult and often intangible MIS concepts, brings them down to the student’s level, and applies them using a hands-on approach to reinforce the concepts. A derivative of the Baltzan; Business Driven Technology version, this M: Information Systems provides the foundation that will enable students to achieve excellence in business, whether they major in operations management, manufacturing, sales, marketing, etc. M: Information Systems is designed to give students the ability to understand how information technology can be a point of strength in an organization.

Paige Baltzan teaches in the Department of Information Technology and Electronic Commerce at the Daniels College of Business at the University of Denver. She holds a B.S.B.A. specializing in Accounting/MIS from Bowling Green State University and an M.B.A. specializing in MIS from the University of Denver. Paige also teaches online at Strayer University. She is the co-author of several books, including Business Driven Technology, Essentials of Business Driven Information Systems, I-Series, and a contributor to Management Information Systems for the Information Age. Before joining the Daniels College faculty in 1999, Paige spent several years working for a large telecommunications company and an international consulting firm where she participated in client engagements in the United States, as well as South America and Europe. Paige lives in Lakewood, Colorado, with her husband, Tony, and daughters, Hannah and Sophie.

1: Management Information Systems: Business Driven MIS Chapter 2: Decisions + Processes: Value Driven Business Chapter 3: Ebusiness: Electronic Business Value Chapter 4: Ethics + Information Security: MIS Business Concerns Chapter 5: Infrastructure: Sustainable Technologies Chapter 6: Data: Business Intelligence Chapter 7: Networks: Mobile Business Chapter 8: Enterprise Applications: Business Communications Chapter 9: Systems Development and Project Management: Corporate Responsibility

Erscheint lt. Verlag 16.2.2014
Zusatzinfo 168 Illustrations, unspecified
Sprache englisch
Maße 226 x 274 mm
Gewicht 510 g
Themenwelt Mathematik / Informatik Informatik Datenbanken
ISBN-10 0-07-337691-4 / 0073376914
ISBN-13 978-0-07-337691-2 / 9780073376912
Zustand Neuware
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