Project-driven technology strategy

Project Management Institute (Autor)

Buch | Softcover

292 Seiten

2012
Project Management Institute (Verlag)
978-1-935589-57-0 (ISBN)

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In today's enterprise, technology isn't about software or hardware. It's about knowledge and competence. And it's the key to creating a sustained competitive advantage for your organization. Dr. Robert McGrath's new book not only redefines technology but reshapes how to approach the age-old challenges of fostering innovation, growing entrepreneurship and creating value. Described as a combination of "a master class taught by your most thought-provoking professor" and "a troubleshooting session with your most trusted mentor", this groundbreaking work uses classic economic theory from luminaries such as Adam Smith and Joseph Schumpeter to force a new perspective on the art and science of strategy and project management

Erscheint lt. Verlag	31.7.2012
Verlagsort	Newton Square, PA
Sprache	englisch
Themenwelt	Informatik ► Office Programme ► Outlook
	Wirtschaft ► Betriebswirtschaft / Management ► Projektmanagement
	Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management
ISBN-10	1-935589-57-1 / 1935589571
ISBN-13	978-1-935589-57-0 / 9781935589570
Zustand	Neuware