Digital Fonts
The Complete Guide to Creating, Marketing and Selling
Seiten
2012
Thames & Hudson Ltd (Verlag)
978-0-500-29046-0 (ISBN)
Thames & Hudson Ltd (Verlag)
978-0-500-29046-0 (ISBN)
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A guide that explores various aspects of the font creation process and covers everything from sketching initial letterforms to mastering the font creation software packages Fontlab and Fontographer. It addresses the issue of how designers can best market and sell their fonts, and includes advice on copywriting and working with foundries, and more.
Packed with step-by-step tutorials and interviews with professional font designers, Digital Fonts is a comprehensive and practical guide that explores every aspect of the font creation process, covering everything from sketching initial letterforms to mastering the font creation software packages Fontlab and Fontographer. Significantly, this book is also the first of its kind to address the important issue of how designers can best market and sell their fonts, and includes advice on copywriting and working with foundries, as well as how designers can set up their own foundries. Throughout the book, screen grabs and illustrated diagrams accompany clear and accessible text, clarifying each part of every process and arming readers with all the essential information they need. Interviews with professional font designers and foundry owners provide an insight into their working processes, while accompanying portfolios demonstrate a wide range of inspirational font styles.
Packed with step-by-step tutorials and interviews with professional font designers, Digital Fonts is a comprehensive and practical guide that explores every aspect of the font creation process, covering everything from sketching initial letterforms to mastering the font creation software packages Fontlab and Fontographer. Significantly, this book is also the first of its kind to address the important issue of how designers can best market and sell their fonts, and includes advice on copywriting and working with foundries, as well as how designers can set up their own foundries. Throughout the book, screen grabs and illustrated diagrams accompany clear and accessible text, clarifying each part of every process and arming readers with all the essential information they need. Interviews with professional font designers and foundry owners provide an insight into their working processes, while accompanying portfolios demonstrate a wide range of inspirational font styles.
Font creator and graphic designer Alec Julien started his own font foundry in 2007, and has since published over 50 font families, which he sells via MyFonts.com and Fonts.com. Alec has published typography articles online on his own blog and on the renowned iLoveTypography. com, touching on a wide range of topics, from practical matters of font creation, to ligatures in graffiti.
I. Typography Essentials: 1. Key Principles • 2. Creating Letterforms • II. Creating a Font: 3. From Lettering to Vector File: What is a Font? • 4. Font Creation Software Tutorials • III. Going Pro: 5. Marketing and Selling Your Fonts • IV. Resources
| Zusatzinfo | Illustrated in colour throughout |
|---|---|
| Verlagsort | London |
| Sprache | englisch |
| Maße | 205 x 227 mm |
| Gewicht | 770 g |
| Themenwelt | Kunst / Musik / Theater ► Design / Innenarchitektur / Mode |
| Informatik ► Grafik / Design ► Desktop Publishing / Typographie | |
| Wirtschaft | |
| ISBN-10 | 0-500-29046-6 / 0500290466 |
| ISBN-13 | 978-0-500-29046-0 / 9780500290460 |
| Zustand | Neuware |
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