The Email Revolution
How to Build Brands and Create Real Connections
Seiten
2012
Allworth Press,U.S. (Verlag)
978-1-58115-980-6 (ISBN)
Allworth Press,U.S. (Verlag)
978-1-58115-980-6 (ISBN)
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Shows the power of Email to build brands and create true connections. In this title, the author argues that has been taken for granted, and we do not recognize the medium for what it really is and how it is different from social media and text messaging.
"The Email Revolution", Dr. V.A. Shiva Ayyadurai, PhD (MIT), the inventor of Email and a media pioneer, shows the power of Email to build brands and create true connections. Email, he argues, has been taken for granted, and we do not recognize the medium for what it really is and how it is different from social media and text messaging. The book takes us through his journey of inventing Email to teach us what Email truly is.
"The Email Revolution", Dr. V.A. Shiva Ayyadurai, PhD (MIT), the inventor of Email and a media pioneer, shows the power of Email to build brands and create true connections. Email, he argues, has been taken for granted, and we do not recognize the medium for what it really is and how it is different from social media and text messaging. The book takes us through his journey of inventing Email to teach us what Email truly is.
V. A. Shiva Ayyadurai, PhD (MIT), the inventor of EMAIL, was born in India but grew up in theUnited States. A systems scientist and inventor, he holds four degrees from MIT, is a Fulbright scholar, Lemelson-MIT Awards Finalist, and Westinghouse Science Honors Award recipient. He received the first US copyright for EMAIL on August 30, 1982, and created EchoMail in 1993, and CytoSolve in 2003. He is the founder and director of the MIT EMAIL Laboratory, and holds teaching positions in both MIT's Biological Engineering and Comparative Media Studies departments.
| Erscheint lt. Verlag | 15.11.2012 |
|---|---|
| Verlagsort | New York |
| Sprache | englisch |
| Maße | 152 x 230 mm |
| Themenwelt | Informatik ► Netzwerke ► Mail Server |
| Technik | |
| Wirtschaft ► Betriebswirtschaft / Management ► Marketing / Vertrieb | |
| ISBN-10 | 1-58115-980-3 / 1581159803 |
| ISBN-13 | 978-1-58115-980-6 / 9781581159806 |
| Zustand | Neuware |
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