Daytime Television Programming
Seiten
2023
Routledge (Verlag)
978-1-032-62188-3 (ISBN)
Routledge (Verlag)
978-1-032-62188-3 (ISBN)
Daytime Television Programming (1991) provides a practical understanding of daytime television formats, viewer demographics, and programming strategy. It compares daytime genres to their evening counterparts, discusses the effects of demographics, analyses investment yields, and highlights audience expectations.
Daytime Television Programming (1991) provides a practical understanding of daytime television formats, viewer demographics, and programming strategy. It compares daytime genres to their evening counterparts, discusses the effects of demographics on daytime programming, analyses investment yields, and highlights audience expectations. Discussions of specific daytime shows teach techniques necessary to overcome the enormous creative challenges in building a successful daytime lineup.
Daytime Television Programming (1991) provides a practical understanding of daytime television formats, viewer demographics, and programming strategy. It compares daytime genres to their evening counterparts, discusses the effects of demographics on daytime programming, analyses investment yields, and highlights audience expectations. Discussions of specific daytime shows teach techniques necessary to overcome the enormous creative challenges in building a successful daytime lineup.
Marilyn J. Matelski
1. A Brief History 2. Talk Shows/News Magazines 3. Games Shows 4. Soap Operas 5. Children’s Programming 6. Specialized Fare 7. Putting It All Together
Erscheinungsdatum | 28.12.2023 |
---|---|
Reihe/Serie | Routledge Library Editions: Broadcasting |
Verlagsort | London |
Sprache | englisch |
Maße | 156 x 234 mm |
Gewicht | 330 g |
Themenwelt | Kunst / Musik / Theater ► Film / TV |
Geschichte ► Teilgebiete der Geschichte ► Kulturgeschichte | |
Naturwissenschaften | |
Sozialwissenschaften ► Kommunikation / Medien ► Journalistik | |
Sozialwissenschaften ► Kommunikation / Medien ► Medienwissenschaft | |
Wirtschaft | |
ISBN-10 | 1-032-62188-5 / 1032621885 |
ISBN-13 | 978-1-032-62188-3 / 9781032621883 |
Zustand | Neuware |
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