A Type Primer
Seiten
2002
Pearson (Verlag)
978-0-13-099071-6 (ISBN)
Pearson (Verlag)
978-0-13-099071-6 (ISBN)
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Practical and hands-on in approach, this book/exercise manual speaks clearly to beginning graphic designers and others involved with type about the complex meeting of message, image, and history surrounding typography.
For beginning and intermediate typography courses.
Practical and hands-on in approach, this text/exercise manual speaks clearly to beginning students of graphic design about the complex meeting of message, image, and history that is typography. Focused on intent and content, not affect or style, it makes informed distinctions between what is appropriate and what is merely show. Filled with examples, exercises, and background information—and designed itself to reflect good typographic design—it guides students systematically to the point where they can not only understand but demonstrate basic principles of typography, and thereby strengthen their own typographic instincts.
For beginning and intermediate typography courses.
Practical and hands-on in approach, this text/exercise manual speaks clearly to beginning students of graphic design about the complex meeting of message, image, and history that is typography. Focused on intent and content, not affect or style, it makes informed distinctions between what is appropriate and what is merely show. Filled with examples, exercises, and background information—and designed itself to reflect good typographic design—it guides students systematically to the point where they can not only understand but demonstrate basic principles of typography, and thereby strengthen their own typographic instincts.
John Kane teaches typography and graphic design at Northeastern University and at The Art Institute of Boston at Lesley University. He has been a practicing graphic designer and teacher for the last twenty-five years.
Basics.
Development.
Letters.
Words and Phrases.
Text.
Simple Organization.
Grid Systems.
Appendix A: Macintosh Keyboard Layouts.
Appendix B: Typeface Survey.
Selected Bibliography.
| Erscheint lt. Verlag | 4.11.2002 |
|---|---|
| Sprache | englisch |
| Maße | 250 x 176 mm |
| Gewicht | 508 g |
| Themenwelt | Kunst / Musik / Theater |
| ISBN-10 | 0-13-099071-X / 013099071X |
| ISBN-13 | 978-0-13-099071-6 / 9780130990716 |
| Zustand | Neuware |
| Haben Sie eine Frage zum Produkt? |
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