Hashtag Authentic

Finding creativity and building a community on Instagram and beyond

Sara Tasker (Autor)

Buch | Hardcover

192 Seiten

2019
Jacqui Small (Verlag)
978-1-911127-61-1 (ISBN)

Artikel merken

Sara Tasker, Instagram-guru and social media influencer, shares her secrets for turning an interest in Instagram into a thriving business.

In Hashtag Authentic, social media guru Sara Tasker provides tips, advice, and guidance on how to turn your personal Instagram account into a profitable creative outlet.

Since setting up her Instagram account (@me_and_orla) while on maternity leave in 2013, Sara has become a celebrated influencer and iPhoneographer, and through her calm, atmospheric, and authentic style has garnered legions of followers. Here, Sara presents the lessons she has learned along the way.

Sara's nurturing voice and enchanting photography provide guidance on:

storytelling, with tips on finding your own visual style and personal niche;
making pictures, including composing for Instagram, finding the best light, and getting the most out of your camera phone;
archiving your life, with tips organized by themes like Craft & Making, Family & Pets, and Food & Ingredients;
and sharing your world, detailing the keys to Instagram success and beyond.

Hashtag Authentic is both an inspiring manual and an interactive tool for finding an online voice, growing a tribe, and becoming an influencer.

Sara Tasker gave up her job as a speech therapist with the National Health Service as her Instagram career began to take off. When she was pregnant with baby Orla she re-activated her dormant Instagram account and it quickly changed her life. Her account went from 90 followers to over 35,000 followers in three months and she has never looked back. Sara is now a key influencer in the areas of Instagram coaching, iPhonegraphy, lifestyle blogging and writing. She distributes free Insta-tips via her blog and also runs hugely popular Insta-magic e-courses, as well as a series of Hashtag Authentic podcasts for creatives. Sara has collaborated with Google, Citroen, Land Rover, Laura Ashley, Canon, Samsung and the Star Wars franchise. Her work has been featured on Buzzfeed, Folksy, Milk Magazine, The Guardian and Standard Issue.

Introduction

Storytelling
10 Our Visual Culture
12    The Democracy Of Digital Photography
16    Start With What You Have
18    Finding Inspiration In Your Everyday Life
20    A Visual Time Capsule
24    Moments, Not Things
28    Every Picture Tells A Story
32    Finding Your Style
40    Finding Your Niche
46    Do Something Worth Photographing

Making Pictures
54    Composition Is Key
56    Composing For Instagram
58    The Simple Secrets Of Composition
68    Chasing Light
74    What Grabs The Eye
82    The Photo Vs Reality
84    Being Seen
90    Getting The Most Out Of Your Phone Camera
94    Getting Off Auto Mode On Your DSLR
100 Editing On Your Phone
104 Steady Flow Of Inspiration

Archiving Your Life
112 It Doesn’t Have To Be Disneyland
114 Craft & Making
118 Food & Ingredients
122 Road Trips & Travel
126 Weather & Seasons
130 Occasions & Celebrations
134 Making A Home
138 Beauty & Dressing Up
142 Family & Pets
146 Landscapes & Nature
150 Whimsy & Magic

Sharing Your World
156 Personal Exhibition
160 Plan Your Gallery
164 Captions
168 Instagram Stories
174 Success On Your Own Terms
178 Finding Your People
182 Success Beyond Instagram
186 Safety & Sanity

Erscheinungsdatum	29.01.2019
Sprache	englisch
Maße	186 x 230 mm
Themenwelt	Kunst / Musik / Theater ► Fotokunst
	Mathematik / Informatik ► Informatik ► Netzwerke
	Mathematik / Informatik ► Informatik ► Web / Internet
ISBN-10	1-911127-61-6 / 1911127616
ISBN-13	978-1-911127-61-1 / 9781911127611
Zustand	Neuware