Mac is not a typewriter, The

Robin Williams (Autor)

Buch | Softcover

96 Seiten

2003 | 2nd edition
Peachpit Press Publications (Verlag)
978-0-201-78263-9 (ISBN)

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Appropriate for introductory courses on print publishing, desktop publishing, typography, or document production, this book provides students with simple, logical principles for using type to produce professional documents. Some of the topics include: real vs. generic quotation marks, the correct use of en and em dashes, tabs, indents, and more.

One of the most popular Macintosh books ever written, The Mac is not a typewriter has been called the "Strunk and White of typography." Best-selling author Robin Williams's simple, logical principles for using type to produce beautiful, professional documents are as true now as they were when the original edition was published in 1989. This updated edition includes new examples and expanded information dedicated to the practical advice that made the first edition an enduring bestseller. Throughout, Robin shows you the small details that separate the pros from the amateurs: typographer versus typewriter quotation marks, en and em dashes, tabs and indents, kerning, leading, white space, widows and orphans, and hanging punctuation. If you prepare documents, you'll find The Mac is not a typewriter, Second Edition an indispensable guide. And those who read your documents will recognize the work of a pro, even if they don't know a curly quote from curly fries.

Robin Williams is the author of more than 20 best-selling and award-winning books, including The Little Mac Book, The Non-Designer's Design Book, The Non-Designer's Web Book, and Robin Williams Design Workshop and Web Design Workshop. Through her writing, teaching, and seminars, Robin has influenced an entire generation of computer users in the areas of design, typography, desktop publishing, the Mac, and the World Wide Web.

Preface.

1. One Space Between Sentences.

2. Quotation Marks.

3. Apostrophes.

4. Dashes.

5. Special Characters.

6. Accent Marks.

7. Underlining.

8. Capitals.

9. Kerning.

10. Tabs and Indents.

11. Widows & Orphans.

12. Hyphenations & Line Breaks.

13. Leading, or Linespace.

14. Paragraph Spacing.

15. Justified Text.

16. Hanging the Punctuation.

17. Serif and Sans Serif Fonts.

18. Combining Typefaces.

19. Numerals in Odd Places.

20. Miscellaneous.

21. On the Web.

22. Quiz.

Appendix A.

Appendix B.

Index.

Colophon.

Erscheint lt. Verlag	29.4.2003
Verlagsort	Berkeley
Sprache	englisch
Maße	178 x 254 mm
Gewicht	160 g
Themenwelt	Kunst / Musik / Theater ► Design / Innenarchitektur / Mode
	Informatik ► Betriebssysteme / Server ► Macintosh / Mac OS X
	Informatik ► Grafik / Design ► Desktop Publishing / Typographie
ISBN-10	0-201-78263-4 / 0201782634
ISBN-13	978-0-201-78263-9 / 9780201782639
Zustand	Neuware