Unveiling Semiotic Codes of Fake News and Misinformation (eBook)

Contemporary Theories and Practices for Media Professionals

Tatiana Iskanderova (Autor)

eBook Download: PDF

2024
XI, 87 Seiten
Springer Nature Switzerland (Verlag)
978-3-031-53751-6 (ISBN)

Infos

This book offers a comprehensive exploration of the widespread issue of fake news and misinformation. Using real-life examples and semiotic theory, the author demonstrates how language, images, and symbols are being utilized in media production and distribution with the intention of altering the perception of individuals and shaping their beliefs. The book also addresses how social and cultural factors influence the spread of information and emphasizes the importance of understanding the context in which information is being received and shared.

This book is a must-read for anyone seeking to understand the impact of fake news and misinformation on society, especially academics, researchers, journalists, policymakers, and media professionals at all levels. The author provides contemporary theories and practical strategies to navigate the complex and ever-changing media landscape.

Tatiana Iskanderova is a media analyst, researcher and sociologist. Working in collaboration with such educational, research and official institutions as Charles University in Prague, Jan Amos Komensky University and the Ministry of Labour and Social Affairs of the Czech Republic, she has 10 years' experience as senior lecturer at the Department of Social and Media studies.

Inhalt

Contents 5
Abbreviations 8
List of Figures 9
1 Introduction 10
About the Book 10
Book Structure 11
2 What Is Semiotics? 13
Introduction: Semiotics and Media 13
Concept of Sign 15
Dyadic and Triadic Semiotics 16
References 17
3 Two Major Theories of Sign (Dyadic and Triadic) and Their Application to Fake News Analyses 18
Introduction 18
Dyadic Model of the Sign 19
Ferdinand de Saussure’s Dyadic Model of the Sign 19
Roland Barthes’s Semiotic Theory 23
Roland Barthes’s Theory of Denotation, Connotation and Myth 23
Roland Barthes’s Theory of Semioclasm 27
Application of Roland Barthes’s Theory of Myth 29
Algirdas Julien Greimas and Joseph Courtés Theory of Veridictory Square 31
Application of Greimas and Courtés Theory of Veridictory Square 33
Triadic Model of the Sign 36
Charles Saunders Peirce’s Semiotic Theory 37
Charles Saunders Peirce’s Model of the Sign 37
Charles Saunders Peirce’s Belief Fixation Methods 41
Charles Saunders Peirce’s Principles of Association 44
Application of Charles Saunders Peirce’s Semiotic Theory 46
Charles William Morris’s Semiotic Theory 47
Charles William Morris’s Four Elements of Semiosis 48
Charles William Morris’s Syntax, Semantic, and Pragmatic Dimensions 49
Application of Charles William Morris’s Semiotic Theory 51
References 55
4 Fake News Discourse: Semiotic Analyses Examples 57
Introduction 58
Application of Roland Barthes’s Semiotic Theory: Deepfakes in an Indian Election Campaign 58
Deepfakes in an Indian Election Campaign: Background 59
Application of Semioclasm Approach (Mythology Point of View) 60
Analysis of Visual Elements 60
Application of Algirdas Julien Greimas and Joseph Courtés Semiotic Theory: “The Ghost of Kyiv” Fake News 62
“The Ghost of Kyiv” Fake News Story: Background 62
Application Algirdas Julien Greimas and Joseph Courtés Theory of Veridictory Square 63
Application of Charles Saunders Peirce’s Semiotic Theory: “Comet Ping Pong” Fake News “Supposed Offshore Account of Emmanuel Macron” Fake News
“Comet Ping Pong” Fake News: Background 66
Application of Charles Saunders Peirce’s Belief Fixation Methods 67
“Supposed Offshore Account of Emmanuel Macron” Fake News: Background 69
Application of Charles Peirce’s Three Principles of Association 69
Application of Charles William Morris’s Semiotic Theory: “Pope Slaps Trump” Fake News Video and “Ocasio-Cortez Proposes Nationwide Motorcycle Ban” Fake News 71
“Pope Slaps Trump” Fake News Video: Background 72
Application of Charles William Morris’s Four Elements of Semiosis 72
“Ocasio-Cortez Proposed Nationwide Motorcycle Ban” Fake News: Background 73
Application of Charles William Morris’s Syntax, Semantic, and Pragmatic Dimensions 74
References 75
5 Analysis of Fake News Narratives: Exercises 77
Introduction 77
Application of Roland Barthes’s Semiotic Theory to Fake News 78
Application of Algirdas Julien Greimas and Joseph Courtés Semiotic Theory to Fake News 80
Application of Charles Saunders Peirce’s to Fake News 84
Application of Charles Saunders Peirce’s Belief Fixation Methods 84
Application of Charles Saunders Peirce’s Three Principles of Association 85
Application of Charles William Morris’s Semiotic Theory to Fake News 86
Application of Charles William Morris’s Four Elements of Semiosis 86
Application of Charles William Morris’s Syntax, Semantic, and Pragmatic Dimensions 88
Index 91

Produkt-Details

• Erscheint lt. Verlag: 26.2.2024
• Zusatzinfo: XI, 87 p. 6 illus., 5 illus. in color.
• Sprache: englisch
• Themenwelt: Geisteswissenschaften ► Sprach- / Literaturwissenschaft ► Literaturwissenschaft
• Themenwelt: Sozialwissenschaften ► Kommunikation / Medien ► Medienwissenschaft
• Themenwelt: Sozialwissenschaften ► Politik / Verwaltung
• Schlagworte: disinformation • Fake News • media • Media Studies • misinformation • Propaganda • Semiology • Semiotics • Sociology
• ISBN-10: 3-031-53751-3 / 3031537513
• ISBN-13: 978-3-031-53751-6 / 9783031537516