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The Biomedical Writer - Yellowlees Douglas, Maria B. Grant

The Biomedical Writer

What You Need to Succeed in Academic Medicine
Buch | Softcover
214 Seiten
2018
Cambridge University Press (Verlag)
978-1-108-40139-5 (ISBN)
CHF 45,35 inkl. MwSt
The Biomedical Writer addresses ways of making your writing stand out in a competitive market, using psychology and neuroscience to equip researchers and clinicians to understand how effects like priming, primacy, recency, framing and surprise can make or break your articles and grant proposals.
Co-authored by a leading ophthalmology researcher and a professor with fifteen years of experience teaching writing in the biomedical sciences, The Biomedical Writer addresses ways to use psychology and neuroscience to equip researchers and clinicians with an understanding of how effects like priming, primacy, recency, framing, and apparent paradoxes can make or break your articles and grant proposals. The Biomedical Writer covers everything from making sentences readable, effective, and memorable to working with collaborators under unforgiving deadlines. Going far beyond the basic structure and content of manuscripts and proposals, this guide to writing in biomedicine also focuses on topics that include handling negative results and the most important and neglected step in submitting manuscripts to journals.

Yellowlees Douglas is Associate Professor of Management Communication at the University of Florida. Maria B. Grant M.D., holds the Eivor and Alston Callahan, M.D., Endowed Chair in Ophthalmology at the University of Alabama, Birmingham. She has had a career in academic medicine for the last thirty years and her research focuses on vascular repair mechanisms in the eye and how these protective mechanisms are altered in diabetes. Dr Grant's lab also examines ocular angiogenesis and potential therapeutic applications for treating retinal and neovascular eye diseases. Her laboratory has been funded by the National Eye Institute since 1986. While she has conducted primarily basic research, she has also been the primary investigator in clinical research studies. She has authored more than 200 peer-reviewed publications and holds 12 patents.

1. Writing: the most vital – and neglected – skill; 2. Writing for your reader's brain; 3. Before you begin: getting to so what? and who cares?; 4. Getting published: manuscripts, journals, and submissions; 5. Getting funded: applying for grants; 6. Collaborative writing: pass the baton; 7. Communicating with the public.

Erscheinungsdatum
Zusatzinfo Worked examples or Exercises; 5 Halftones, black and white
Verlagsort Cambridge
Sprache englisch
Maße 122 x 186 mm
Gewicht 240 g
Themenwelt Geisteswissenschaften Sprach- / Literaturwissenschaft Literaturwissenschaft
Medizin / Pharmazie Medizinische Fachgebiete Biomedizin
Medizin / Pharmazie Medizinische Fachgebiete Medizinethik
Medizin / Pharmazie Studium
Naturwissenschaften Biologie
ISBN-10 1-108-40139-2 / 1108401392
ISBN-13 978-1-108-40139-5 / 9781108401395
Zustand Neuware
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