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Republic on the Wire - John McMurria

Republic on the Wire

Cable Television, Pluralism, and the Politics of New Technologies, 1948-1984

(Autor)

Buch | Hardcover
256 Seiten
2017
Rutgers University Press (Verlag)
978-0-8135-8530-7 (ISBN)
CHF 197,95 inkl. MwSt
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The history of cable television in America is far older than networks like MTV, ESPN, and HBO, which are so familiar to us today. Tracing the origins of cable TV back to the late 1940s, media scholar John McMurria also locates the roots of many current debates about premium television, cultural elitism, minority programming, content restriction, and corporate ownership.

Republic on the Wire takes us back to the pivotal years in which media regulators and members of the viewing public presciently weighed the potential benefits and risks of a two-tiered television system, split between free broadcasts and pay cable service. Digging into rare archives, McMurria reconstructs the arguments of elite policymakers, whose advocacy of cable was fueled by sincere concerns about the public interest, but who also saw the service as a tool to preserve taste hierarchies and maintain order over the nation's rapidly-changing inner cities. He also tells the story of the people of color, rural residents, women's groups, veterans, seniors, and low-income viewers who challenged this reasoning and demanded an equal say over the future of television.

By excavating this early cable history, and placing equality at the center of our understanding of media democracy, Republic on the Wire is a real eye-opener as it develops a new methodology for studying media policy in the past and present.

John McMurria is an assistant professor in the department of communication at the University of California in San Diego, USA. He is the coauthor of Global Hollywood and Global Hollywood 2.

Erscheinungsdatum
Zusatzinfo 1 figure, 8 photographs
Verlagsort New Brunswick, NJ
Sprache englisch
Maße 152 x 229 mm
Gewicht 487 g
Themenwelt Geisteswissenschaften Geschichte Regional- / Ländergeschichte
Sozialwissenschaften Kommunikation / Medien Allgemeines / Lexika
Sozialwissenschaften Kommunikation / Medien Medienwissenschaft
Technik Nachrichtentechnik
ISBN-10 0-8135-8530-9 / 0813585309
ISBN-13 978-0-8135-8530-7 / 9780813585307
Zustand Neuware
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