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Audience, the Message, the Speaker

(Autor)

Buch | Softcover
224 Seiten
1992 | 5th Revised edition
McGraw-Hill Inc.,US (Verlag)
978-0-07-026999-6 (ISBN)
CHF 20,90 inkl. MwSt
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One of the most crucial and difficult aspects of learning to speak in public is developing the capacity for clear thinking. This book places emphasis on helping readers to think through an issue and to organize their ideas so that the conclusions they reach are sound, well supported and logical.
One of the most crucial and difficult aspects of learning to speak in public is developing the capacity for clear thinking. Usually the fear of making presentations comes about as a result of speakers not really being sure of what they want to say. This book places a great deal of emphasis on helping readers to think through an issue and to organize their ideas so that the conclusions they reach are sound, well supported and logical. Also, a new feature of this edition is the chapter on visual aids, including a description of the latest high tech tools as well as instruction on how to use the more common equipment such as overhead and slide projectors. In the process, the author describes how visual aids can benefit the speaker as well as the audience. Also available are an instructor's manual (0-07-027000-7); and a computerized testbank in an IBM PC 5.25" (0-07-833730-5) and Macintosh 3.5" (0-07-833731-3) version.

Part 1 The audience: the communication process; preparing to meet the audience. Part 2 The message: the content of the speech; the organizational structure; thinking and reasoning; the speech to convince. Part 3 The speaker: the speaker's frame of mind; delivering the message; speaking with visuals; speaking occasions; meeting ethical standards.

Erscheint lt. Verlag 1.2.1993
Zusatzinfo Illustrations
Verlagsort New York
Sprache englisch
Maße 145 x 230 mm
Gewicht 2800 g
Themenwelt Sachbuch/Ratgeber Beruf / Finanzen / Recht / Wirtschaft Briefe / Präsentation / Rhetorik
Geisteswissenschaften Sprach- / Literaturwissenschaft Sprachwissenschaft
ISBN-10 0-07-026999-8 / 0070269998
ISBN-13 978-0-07-026999-6 / 9780070269996
Zustand Neuware
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