The Case Writing Workbook

A Self-Guided Workshop

Gina Vega (Autor)

Buch | Softcover

266 Seiten

2013
M.E. Sharpe (Verlag)
978-0-7656-3549-5 (ISBN)

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Readable and practical, this workbook provides technical assistance and concrete advice for researching, writing, and teaching with cases. The exercises and worksheets encourage practicing skills and serve as a handy and affordable workshop alternative for both novice and experienced case writers. Nine stand-alone modules and 79 exercise worksheets guide case authors through the entire case writing process from research through publication. Special topics such as teaching students to write cases, learning how to review for others, and collaborative writing techniques are explained and will grab the readers attention. The book is written in a to-the-point, engaging manner and avoids academic jargon, acronyms, and inside terminology. It can be used as a stand-alone volume, or in concert with any other case writing manual.

Introduction: How to Use This Workbook 1. Getting Started 2. The Research Process 3. Writing the Case 4. Building the Instructor’s Manual 5. Working with Coauthors 6. Undergraduate Case Writing: The Case Research Study Model 7. Reviewing Cases and Publishing Your Case 8. Teaching with Cases 9. Specialized Case Formats

Verlagsort	Armonk
Sprache	englisch
Maße	219 x 276 mm
Gewicht	664 g
Themenwelt	Geisteswissenschaften ► Sprach- / Literaturwissenschaft ► Literaturwissenschaft
	Sozialwissenschaften ► Kommunikation / Medien ► Kommunikationswissenschaft
	Sozialwissenschaften ► Soziologie
	Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management
ISBN-10	0-7656-3549-6 / 0765635496
ISBN-13	978-0-7656-3549-5 / 9780765635495
Zustand	Neuware