Proverbs Are Never Out of Season
Popular Wisdom in the Modern Age
Seiten
2012
|
New edition
Peter Lang Publishing Inc (Verlag)
978-1-4331-1991-0 (ISBN)
Peter Lang Publishing Inc (Verlag)
978-1-4331-1991-0 (ISBN)
This series includes theoretical studies of any genre or aspect of folklore. The emphasis will be on analytic and methodological innovations in the consideration of myth, folktale, legend, superstition, proverb, riddle, folksong, festival, game or any other form of folklore as well as any of the interpretative approaches to folklore topics.
This book takes an engaging look at the significance of traditional proverbs and their variation in the modern world. From sales pitch to propagandistic tool, Wolfgang Mieder looks at how we adapt proverbs to rapidly changing social attitudes – the original wording of proverbs changes to fit modern advertising slogans or political rhetoric, misogynist sayings become feminist slogans, and late medieval woodcuts illustrating proverbs find their modern equivalents in political cartoons and comic strips. The book is richly illustrated and contains name, subject, and proverb indexes.
This book takes an engaging look at the significance of traditional proverbs and their variation in the modern world. From sales pitch to propagandistic tool, Wolfgang Mieder looks at how we adapt proverbs to rapidly changing social attitudes – the original wording of proverbs changes to fit modern advertising slogans or political rhetoric, misogynist sayings become feminist slogans, and late medieval woodcuts illustrating proverbs find their modern equivalents in political cartoons and comic strips. The book is richly illustrated and contains name, subject, and proverb indexes.
Wolfgang Mieder is Professor of German and Folklore at the University of Vermont, where he served for 31 years as the chairperson of the Department of German and Russian. He is an internationally acknowledged proverb scholar, the author of the two-volume International Bibliography of Paremiology and Phraseology (2009), and the founding editor of Proverbium: Yearbook of International Proverb Scholarship (since 1984). His numerous books and articles are concerned with cultural, folkloristic, historical, linguistic, literary, philological, social, and political topics.
| Erscheint lt. Verlag | 25.5.2012 |
|---|---|
| Reihe/Serie | International Folkloristics ; 7 | International Folkloristics ; 7 |
| Mitarbeit |
Herausgeber (Serie): Wolfgang Mieder, Carolyn Dundes |
| Verlagsort | New York |
| Sprache | englisch |
| Maße | 150 x 225 mm |
| Gewicht | 450 g |
| Themenwelt | Geisteswissenschaften ► Sprach- / Literaturwissenschaft ► Anglistik / Amerikanistik |
| Geisteswissenschaften ► Sprach- / Literaturwissenschaft ► Literaturwissenschaft | |
| Geisteswissenschaften ► Sprach- / Literaturwissenschaft ► Sprachwissenschaft | |
| Sozialwissenschaften ► Ethnologie ► Allgemeines / Lexika | |
| Sozialwissenschaften ► Kommunikation / Medien ► Kommunikationswissenschaft | |
| Sozialwissenschaften ► Kommunikation / Medien ► Medienwissenschaft | |
| Sozialwissenschaften ► Soziologie | |
| ISBN-10 | 1-4331-1991-9 / 1433119919 |
| ISBN-13 | 978-1-4331-1991-0 / 9781433119910 |
| Zustand | Neuware |
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