Strategic and Pragmatic E-Business

Implications for Future Business Practices

Buch | Hardcover

494 Seiten

2012
Idea Group,U.S. (Verlag)
978-1-4666-1619-6 (ISBN)

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Strategic and Pragmatic E-Business: Implications for Future Business Practices disseminates information on the new practices and techniques in e-business and promotes a better understanding of contemporary issues and solutions to existing and emerging challenges. Making prospective audiences aware of concurrent business needs, models, trends, methods, and techniques, this books targets: e-commerce vendors, business managers, entrepreneurs, software industries, the digital media world, and online merchants who wish to build strong consumer brands.

Erscheint lt. Verlag	30.11.2012
Reihe/Serie	Advances in E-Business Research
Verlagsort	Harrisburg, PA
Sprache	englisch
Gewicht	1500 g
Themenwelt	Wirtschaft ► Betriebswirtschaft / Management ► Marketing / Vertrieb
ISBN-10	1-4666-1619-9 / 1466616199
ISBN-13	978-1-4666-1619-6 / 9781466616196
Zustand	Neuware