The Media Student's Book
Routledge (Verlag)
978-0-415-37142-1 (ISBN)
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Available in colour for the first time, thoroughly revised, re-ordered and completely updated with recent examples and expanded coverage of current issues, this fourth edition is a must-have introduction to media studies.
The chapters are all supported by case studies which cover every key topic in the field, from CSI: Miami to the Ring Cycle and reality TV. The book is divided into four parts studying key concepts; media practices; media debates; and providing rich resources in the final reference section.
Stimulating and easy to use, The Media Student’s Book includes:
marginal terms, definitions, references and jokes, all allied to a full glossary
follow-up activities, suggestions for further reading, useful websites and a companion support website at www.routledge.com/textbooks/0415371430
references and examples from advertising, TV, films, radio, newspapers, photography and the internet.
Written by two leading teaching figures in the field, this book undoubtedly lives up to its reputation as the finest resource available to all media studies students.
Gill Branston is a Senior Lecturer and Director of Undergraduate Studies in the School of Journalism, Media and Cultural Studies at Cardiff University. Roy Stafford is a freelance lecturer, writer and examiner in media education and training.
Part 1: Key Concepts 1. Interpreting Media. Case Study: Ways of Interpreting 2. Narratives. Case Study: CSI: Miami and Crime Fiction 3. Genres and Other Classifications. Case Study: J-Horror and the 'Ring Cycle' 4. Institutions. Case Study: Television as Institution 5. Questions of Representation. Case Study: Images of Migration 6. Ideologies and Power. Case Study: News 7. Industries. Case Study: The Major Players in the Media Industries Case Study: The Music Industry, Technology and Synergy 8. Audiences. Case Study: Selling Audiences 9. Advertising and Branding. Case Study: Celebrity, Stardom and Marketing Part 2: Media Practices 10. Research. Case Study: Researching Mobile Phone Technologies 11. Production Organisation 12. Production Techniques 13. Distribution. Case Study: Contemporary British Cinema Part 3: Media Debates 14. Documentary and `Reality TV’ 15. Whose Globalisation? 16. 'Free Choices' in a 'Free Market'? Part 4: Reference
| Erscheint lt. Verlag | 17.3.2006 |
|---|---|
| Zusatzinfo | 10 Line drawings, black and white; 120 Halftones, black and white |
| Verlagsort | London |
| Sprache | englisch |
| Maße | 189 x 246 mm |
| Gewicht | 1361 g |
| Themenwelt | Sozialwissenschaften ► Kommunikation / Medien ► Medienwissenschaft |
| ISBN-10 | 0-415-37142-2 / 0415371422 |
| ISBN-13 | 978-0-415-37142-1 / 9780415371421 |
| Zustand | Neuware |
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