Speaking for Profit

Executives, Consultants, Authors and Trainers

Herman R. Holtz (Autor)

Buch | Softcover

316 Seiten

1987
John Wiley & Sons Inc (Verlag)
978-0-471-63028-9 (ISBN)

Infos

This is the first detailed guide that shows how to build a substantial second income or enhance a consulting practice as a public speaker. Written by a nationally known consultant and seminar leader, it provides the contacts, savvy, and skills needed to market your expertise as a public speaker. Contains tips on getting started and making contacts; a complete directory of lecture bureaus and convention managers - the people who broker and book speakers on commission - with advice on how to deal with them; a step-by-step guide to marketing yourself, including promotion and publicity services; total coverage of fee structures and expenses; how to break into other income-expanding activities such as writing, holding seminars, and selling tapes; even proven tips on beating fear on the platform.

Inhalt

The Profits in Public Speaking: The Many Rewards of Public Speaking; The World of Paid Speaking; The Famous, the Unfamous, and the Infamous; Are There Different Types of Speakers?; Creating the Professional Speech; Tips on Speaking; Let the Experts Be Heard; The Business of Speaking: Who Hires Speakers?; Fees, Expenses, and Arrangements; Expanding Your Income; Marketing: Marketing Your Speaking Services; The Marketing Tools You Need; Speakers, Consultants and Computers; Tips and Ideas for Beginners and Veterans; Lecture Bureaus and Agents; Miscellaneous and Useful Gleanings; Index.

Produkt-Details

• Zusatzinfo: index
• Verlagsort: New York
• Sprache: englisch
• Maße: 140 x 220 mm
• Gewicht: 425 g
• Themenwelt: Sachbuch/Ratgeber ► Beruf / Finanzen / Recht / Wirtschaft ► Briefe / Präsentation / Rhetorik
• Themenwelt: Wirtschaft ► Betriebswirtschaft / Management
• ISBN-10: 0-471-63028-4 / 0471630284
• ISBN-13: 978-0-471-63028-9 / 9780471630289
• Zustand: Neuware