Diffusion of Service Innovation. Innovation patterns of the Netflix and Uber services

Felix Zappe (Autor)

Buch | Softcover

36 Seiten

2017 | 17001 A. 1. Auflage
GRIN Verlag
978-3-668-43185-0 (ISBN)

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Research Paper (undergraduate) from the year 2017 in the subject Communications - Multimedia, Internet, New Technologies, grade: 2,3, University of Malta (Edward de Bono Institute), course: Adaption and Diffusion of Innovations, language: English, abstract: Describing innovation in terms of the adoption of new technologies does not appear to best capture innovation in services. How are services innovative in different ways? This work discusses this question with reference to two specific examples of services, i.e. Uber and Netflix, with regard to their company history. For that purpose it describes conservative innovation diffusion patterns and describes the service innovation capability approach.

Erscheinungsdatum	26.05.2017
Sprache	englisch
Maße	148 x 210 mm
Gewicht	66 g
Themenwelt	Mathematik / Informatik ► Informatik
	Sozialwissenschaften ► Kommunikation / Medien ► Allgemeines / Lexika
	Sozialwissenschaften ► Kommunikation / Medien ► Medienwissenschaft
Schlagworte	capabilities • Innovation • Innovationen • innovationmanagement • Medienwissenschaften • Netflix • Pattern • Service • service innovation • Serviceinnovation • Uber
ISBN-10	3-668-43185-X / 366843185X
ISBN-13	978-3-668-43185-0 / 9783668431850
Zustand	Neuware