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The Art Directors' Handbook of Professional Magazine Design - Horst Moser, Ilse Moser

The Art Directors' Handbook of Professional Magazine Design

Classic Techniques and Inspirational Approaches

, (Autoren)

Buch | Hardcover
296 Seiten
2011 | Third edition
Thames & Hudson Ltd (Verlag)
978-0-500-51573-0 (ISBN)
CHF 61,90 inkl. MwSt
What makes a magazine into a design classic? How can timeless ideas be incorporated into an ever-changing contemporary context? This title discusses the design challenges facing art directors today, showcasing the most successful solutions, from modern style to classic techniques.
What makes a magazine into a design classic? How can timeless ideas be incorporated into an ever-changing contemporary context? While many books on editorial design simply illustrate great work, this book, now updated with a new chapter covering independent magazines and revised illustrations throughout, presents a huge range of examples from an amazing collection of international magazines and uses them to illustrate the principles of classic editorial design. Horst Moser discusses the design challenges facing art directors today, showcasing the most successful solutions, from the cutting edge of modern style to classic techniques. With over 1,000 colour illustrations, it is an inexhaustible source of inspiration for students and professionals, and an essential and authoritative guide for anyone involved in magazine design.

Horst Moser is a graphic designer, art director and principal of Independent Medien-Design in Munich, Germany, with a design team of 20 people specializing in editorial design for magazines and books as well as corporate design.

Foreword • Theoretical Foundations • Practical Foundations • Covers Logos • Inside Pages: Introduction to Inside Layout; How Not to Get Started; Typography; Explanatory Illustrations; Types of Page; Themes Spine Design

Erscheint lt. Verlag 31.5.2011
Zusatzinfo With over 1000 colour illustrations
Verlagsort London
Sprache englisch
Maße 245 x 320 mm
Gewicht 2080 g
Themenwelt Kunst / Musik / Theater Design / Innenarchitektur / Mode
Mathematik / Informatik Informatik Grafik / Design
ISBN-10 0-500-51573-5 / 0500515735
ISBN-13 978-0-500-51573-0 / 9780500515730
Zustand Neuware
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