Sams Teach Yourself LinkedIn in 10 Minutes
Sams Publishing (Verlag)
978-0-672-33544-0 (ISBN)
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Sams Teach Yourself Linkedln® in 10 Minutes, Second Edition offers straightforward, practical answers when you need fast results. Learn everything you need to know to quickly and easily generate solid results on LinkedIn.
Tips point out shortcuts and solutions
Cautions help you avoid common pitfalls
Notes provide additional information
Plain English explains new terms and definitions
10 minutes is all you need to learn how to…
Create a LinkedIn profile that generates results
Find jobs, consulting opportunities, partners, and clients
Enhance your visibility to an audience of millions
Promote your services as a LinkedIn service provider
Develop a streamlined approach for managing contacts
Customize LinkedIn for maximum effectiveness and productivity
Use LinkedIn Answers and Groups for research and marketing
Extend the power of LinkedIn with third-party applications and tools
Give and receive professional recommendations
Recruit job candidates
Access LinkedIn from mobile devices
Advertise on LinkedIn
Category: Internet
Covers: LinkedIn
User Level: Beginning
Patrice-Anne Rutledge is a business technology author and expert who has been featured on CNN.com, AOL, CareerBuilder, Inc.com, Fox News, MSN, and other media outlets around the world. She specializes in teaching others to maximize the power of new technologies such as social media and online collaboration to promote their businesses and careers. Patrice is a long-time LinkedIn member and social networking advocate who uses LinkedIn to develop her business, find clients, recruit staff, and much more. Her other books include Using LinkedIn, Using Facebook, and The Truth About Profiting from Social Networking, all from Pearson. She can be reached through her website at www.patricerutledge.com.
Introduction 1
Chapter 1 Introducing LinkedIn 3
Understanding What LinkedIn Can Do for You ............................3
Understanding the Key to Success on LinkedIn..........................4
Understanding LinkedIn Account Types ......................................5
Using a LinkedIn Free Account ..................................................6
Exploring LinkedIn Premium Accounts........................................6
Creating a LinkedIn Account ....................................................8
Exploring the LinkedIn Home Page ..........................................13
Navigating LinkedIn ................................................................15
Chapter 2 Creating Your Profile 17
Viewing a LinkedIn Profile ......................................................17
Creating a Profile That Achieves Your Goals ............................18
Understanding Profile Completeness ......................................20
Entering Basic Profile Information ..........................................21
Adding Positions ....................................................................23
Adding Educational Information ..............................................24
Adding Website Links and Other Additional Information ............27
Integrating Your LinkedIn Account with Twitter ..........................28
Customizing Your Public Profile ..............................................30
Adding Profile Sections ..........................................................31
Adding a Profile Summary ......................................................33
Adding Personal Information ..................................................34
Specifying Contact Settings ....................................................35
Adding a Profile Photo ............................................................37
Viewing Your Profile................................................................38
Chapter 3 Adding and Managing Connections 39
Developing a Connection Strategy ..........................................39
Building Your Network ............................................................40
Importing Webmail Contacts ..........................................41
Importing Contacts from Other Email Systems ........................43
Connecting with Current or Past Colleagues ............................44
Connecting with Former Classmates........................................45
Connecting with Other LinkedIn Members ................................46
Connecting with People Not on LinkedIn ..................................49
Responding to Connection Invitations......................................49
Managing Your Connections....................................................51
Removing Connections ..........................................................53
Viewing Your Network Statistics ..............................................54
Chapter 4 Customizing Your LinkedIn Settings 55
Customizing the Way You Use LinkedIn....................................55
Customizing Profile Settings ..................................................56
Customizing Email Notification Settings ..................................57
Customizing Your Home Page Settings ....................................60
Subscribing to RSS Feeds ......................................................61
Customizing Group Invitations Settings....................................63
Customizing Your LinkedIn Personal Information ......................64
Customizing Your Privacy Settings ..........................................65
Specifying How You Want to Use the LinkedIn Network ............67
Chapter 5 Managing and Updating Your Profile 69
Understanding the Importance of a Current Profile ..................69
Posting an Update ................................................................70
Managing Your Updates..........................................................73
Commenting on an Update ....................................................74
Updating Your Profile..............................................................74
Promoting Your Profile on the Web ..........................................75
Printing and Downloading Your Profile......................................77
Chapter 6 Communicating with Other LinkedIn Members 79
Understanding Your LinkedIn Network......................................79
Understanding InMail, Introductions, and LinkedIn Messages....80
Understanding Your Contact Options ......................................81
Managing Your Inbox ..............................................................83
Sending Messages ................................................................85
Reading and Replying to Messages ........................................87
Sending InMail ......................................................................88
Requesting Introductions........................................................90
Managing Introduction Requests ............................................93
Chapter 7 Searching on LinkedIn 97
Performing a Quick Search ....................................................97
Searching for People ..............................................................98
Narrowing People Search Results............................................99
Performing an Advanced People Search ................................102
Saving a People Search........................................................103
Using Advanced Search Techniques ......................................105
Using the Profile Organizer ..................................................105
Chapter 8 Using LinkedIn Tools 109
Understanding LinkedIn Tools ..............................................109
Installing and Using the LinkedIn Firefox Browser Toolbar ......110
Installing and Using the LinkedIn Internet Explorer Toolbar......112
Using JobsInsider ................................................................115
Sharing Web Pages with LinkedIn Members ..........................117
Using the Outlook Toolbar ....................................................118
Creating an Email Signature ................................................119
Using the Google Toolbar Assistant ......................................121
Chapter 9 Finding a Job 125
Attracting Recruiters and Hiring Managers ............................125
Searching Job Postings ........................................................126
Viewing Job Postings............................................................129
Performing an Advanced Job Search......................................130
Applying for a Job ................................................................132
Finding Recruiters and Hiring Managers ................................133
Upgrading to a Job Seeker Premium Account ........................134
Chapter 10 Requesting and Providing Recommendations 137
Understanding LinkedIn Recommendations............................137
Requesting Recommendations..............................................138
Managing Recommendation Requests ..................................141
Responding to Recommendation Requests............................142
Accepting Recommendations ................................................145
Making Recommendations....................................................146
Managing Recommendations................................................147
Managing Received Recommendations.........................148
Managing Sent Recommendations ...............................149
Chapter 11 Participating in LinkedIn Groups 151
Understanding LinkedIn Groups ............................................151
Joining a Group....................................................................152
Participating in Group Discussions ........................................155
Liking a Discussion .....................................................156
Adding Comments to a Discussion...............................156
Following Group Discussions and Members ..................157
Starting a Discussion..................................................158
Using a Group’s Jobs Discussion Board ................................160
Managing Your Groups ........................................................162
Viewing Your Groups....................................................162
Changing the Display Order of Your Groups...................163
Viewing Group Updates ...............................................164
Viewing Group Members..............................................165
Managing Group Settings ............................................165
Forwarding Information About Groups ...........................165
Leaving a Group..........................................................166
Creating and Managing Your Own Group ................................166
Creating Your Own Group.............................................166
Managing Your Own Group...........................................169
Chapter 12 Using LinkedIn Answers 171
Understanding LinkedIn Answers ..........................................171
Asking a Question................................................................173
Browsing Open Questions to Answer ....................................175
Answering Questions............................................................177
Searching LinkedIn Answers by Keyword ................................179
Viewing and Modifying Your Questions and Answers ..............180
Chapter 13 Using LinkedIn Applications 183
Understanding LinkedIn Applications ....................................183
Choosing the Right Applications............................................184
Adding Applications..............................................................185
Adding the Blog Link Application ..................................187
Adding the Box.net Files Application.............................189
Adding a Poll ..............................................................189
Adding the Reading List by Amazon Application.............193
Adding the SlideShare Presentations Application...........195
Adding the WordPress Application ................................197
Adding and Managing LinkedIn Events ..................................198
Removing Applications ........................................................200
Chapter 14 Using LinkedIn Service Providers 201
Understanding LinkedIn Service Providers ............................201
Searching for Service Providers ............................................202
Recommending a Service Provider ........................................203
Requesting a Service Provider Recommendation....................206
Responding to a Service Provider Recommendation Request ..208
Chapter 15 Using LinkedIn Mobile 209
Using LinkedIn Mobile ..........................................................209
Accessing LinkedIn on Your Mobile Phone ............................209
Using the LinkedIn iPhone Application ..................................211
Using LinkedIn on Your BlackBerry ........................................212
Using LinkedIn on Your Palm ................................................212
9780672335440 TOC 1/7/2011
| Erscheint lt. Verlag | 2.3.2011 |
|---|---|
| Reihe/Serie | Sams Teach Yourself |
| Verlagsort | Indianapolis |
| Sprache | englisch |
| Maße | 206 x 141 mm |
| Gewicht | 260 g |
| Themenwelt | Mathematik / Informatik ► Informatik ► Netzwerke |
| Mathematik / Informatik ► Informatik ► Web / Internet | |
| ISBN-10 | 0-672-33544-1 / 0672335441 |
| ISBN-13 | 978-0-672-33544-0 / 9780672335440 |
| Zustand | Neuware |
| Haben Sie eine Frage zum Produkt? |
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