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The Secret Language of Money: How to Make Smarter Financial Decisions and Live a Richer Life - David Krueger, John David Mann

The Secret Language of Money: How to Make Smarter Financial Decisions and Live a Richer Life

Buch | Hardcover
288 Seiten
2009
McGraw-Hill Professional (Verlag)
978-0-07-162339-1 (ISBN)
CHF 62,90 inkl. MwSt
Joins groundbreaking works by behavioral financiers and economists such as Richard Thaler and Jason Zweig to explain the thinking that drives decisions about money and wealth; "neuroeconomics" is a subject quickly growing in popularity.
If money were about math,none of us would be carrying any debt.

The numbers are simple. What’s complicatedis what we do with money. We usemoney to soothe our feelings and buy respect,to show how much we care or howlittle. We don’t simply earn, save, andspend money: we flirt with it, crave it, andscorn it; we punish and reward ourselveswith it.

Without realizing it, we give moneymeaning it doesn’t really have—whatformer psychiatrist and current businesscoach David Krueger calls our “moneystory.” And in the process of playingout that money story, we often sacrificethe most important things in ourlife: our health, freedom, relationships,and happiness.

What is your money story?

Do you consistently spend more thanyou have?Do you follow the herd in yourinvestments—even though you knowthe herd is usually wrong?Have you neglected to save for the future,even when you have the means?Do you feel controlled or shackled by debt?Is your money somehow never “enough”?Is money, or the lack of it, alwayson your mind?
The Secret Language of Money is a guidedtour to the subconscious meanings wegive money, the conflicted ways our braindeals with money, the reasons we tend tomake the same money mistakes over andover—and most importantly, how youcan change all that.

A brilliant blend of cutting-edge scienceand real-world application, The SecretLanguage of Money helps you rewriteyour money story and find that elusivebalance of wealth, health, and joy weall seek.

David Krueger, M.D., formerly practiced and taught psychiatry and psychoanalysis for more than 25 years. He is currently CEO of MentorPath, an executive coaching practice serving corporate executives and healing professionals, and he serves as Mentor Coach and Dean of Curriculum for the Coach Training Alliance. Krueger lives in Houston, Texas. John David Man has been writing about business, leadership, and the laws of success for more than 20 years. He is coauthor of the Wall Street Journal bestseller The Go-Giver and the Silver Nautilus Award-winning A Deadly Misunderstanding and author of The Zen of MLM. Mann lives in Massachusetts.

Introduction
Part I. Your Money Story

1. Money Talks ? But What Is It Saying?
2. Your Life Is a Story and You Are the Author
3. Your Money Story and Where It Came From
4. What Does Money Mean to You?
5. What Are You Compromising for Money?
Part II. Your Brain on Money: The Strange Inner World ofWealth

6. Into Thin Air: The Abstraction of Money
7. Cautionary Tales: Money Stories from the Edge
8. The Psychology of Wealth
9. Green Matter: Money and the Neuroscience of Your Brain

Part III. Solving Money Problems
10. Why Do We Spend?
11. His Money, Her Money

Erscheint lt. Verlag 16.9.2009
Zusatzinfo 0 Illustrations
Sprache englisch
Maße 163 x 236 mm
Gewicht 560 g
Themenwelt Sachbuch/Ratgeber Beruf / Finanzen / Recht / Wirtschaft
Geisteswissenschaften Psychologie
Wirtschaft Betriebswirtschaft / Management Finanzierung
ISBN-10 0-07-162339-6 / 0071623396
ISBN-13 978-0-07-162339-1 / 9780071623391
Zustand Neuware
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